🎉 The new CAT mascot plush toy, a Blaugrana phenomenon
The CAT, the official mascot of FC Barcelona since the 125th anniversary, has taken a new step in its consolidation as a club icon. On Thursday, December 4, 2025, the first official CAT plush toy was presented at an event held at the Barça Immersive Tour. More details and the club’s official note: FC Barcelona — Official note on the CAT plush toy.
The new product has been designed to capture the essence and charisma of the mascot, with materials and proportions that aim to faithfully reflect the original. There is also information in the English version of the club’s note: FC Barcelona — First official CAT cuddly toy.
📦 Details of the first batch
- Initial units: 5,000 pieces in the first edition.
- Price: €34.99.
- Pre-sale: exclusive for members; according to press reports, they sold out in a few minutes.
- General availability: from December 5 in official stores and online store.
To confirm figures and price, see media coverage: Europa Press and local media that covered the launch.
🌟 Impact and purpose of the launch
Since its debut in November 2024, the CAT has become a prominent symbol of the club and a very present element in institutional events, matches, and digital content. The purpose of this plush toy is to bring the mascot closer to families and new generations, and to open a merchandising line also designed for children’s collections.
This launch is part of a broader merchandising strategy that could include additional products and content associated with the character.
👥 Reactions and follow-up
- Initial reaction: high demand and anticipation among members.
- Next steps: sales in official stores, online launch, and possible new thematic collections if demand continues.
Sources
- FC Barcelona — Official note (ca): https://www.fcbarcelona.cat/ca/club/noticies/4414064/el-fc-barcelona-presenta-el-primer-peluix-oficial-de-cat
- FC Barcelona — Note (en): https://www.fcbarcelona.com/en/club/news/4414064/fc-barcelona-presents-first-official-cat-cuddly-toy
- Europa Press — “Barça launches the CAT mascot plush toy” — price and availability coverage.
- Local coverage and sports blogs (summaries and reactions on pre-sale sell-out).